Pfizer Alopecia Mirror
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The Alopecia Mirror was created to immerse dermatologists in what alopecia patients truly see and feel. By leveraging the latest hair visualization technology with expert medical guidance, the Alopecia Mirror reflects the devastating effects of alopecia on the user’s actual skin and hair. By creating more empathy among dermatologists we aimed to raise awareness around Alopecia Areata and to create more urgency in the community to treat this debilitating disease with an FDA approved systemic therapy.

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